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    Adam Jevne

    Writing about behavioural economics, simple messaging, and digital platforms on

    It's all BS to me.

    I'm pleased to meet you.

    You know when people don't make the best decisions, even when they know the facts? Behavioural economics looks to explain their actions by digging into impulse, emotion, and the influences in their environments.

    I help companies understand how real people think, and behave. Now, you can build better products, and deliver smarter services.

    What will you learn?

    • The top behavioural biases blocking you, and your customers.
    • Actionable insights for leveraging behavioural economics.
    • Why how you say something is more important than what you say.
    • Behavioural techniques to help people make faster (and better) decisions.
    • How to understand your customer better.
    • Real world tips to boost engagement among your users.